• Answer:-

    Purposive sampling, also known as judgmental or selective sampling, is a non-probability sampling technique used in research where participants are selected based on specific characteristics or purpose relevant to the study. Instead of choosing participants randomly, the researcher uses their judgment to pick individuals who are most likely to provide valuable and relevant data. This method is commonly used in qualitative research when the goal is to gain deep insight into a particular issue, group, or phenomenon. While it’s not statistically representative, purposive sampling is useful when working with specialized populations or exploring complex topics in depth.

Jun 04 2025

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